ImpactMojoBehaviour Change Communication 101: course notes
Move from awareness to action: behaviour-change theory, audience segmentation, formative research, message design, channels and campaigns. This is the whole Behaviour Change Communication 101 deck as an A4 document: every slide, two to a page, with ruled space under each pair to write your own notes.
PDF · 100 slides · 51 pages · delivered to your inbox within 24 hours of payment. The deck stays free to study online; this is the copy to print and keep.
What's inside: 11 sections
- What BCC & SBCC Are
- Why Behaviour Is Hard to Change
- Individual Behaviour Theories
- Social & Environmental Theories
- Behavioural Economics & Nudges
- Knowing Your Audience
- Formative Research
- Designing Messages
- Channels & the Communication Mix
- Campaigns & Community Engagement
- Monitoring, Ethics & Examples
Diagrams and charts print as they appear in the deck, in colour, with text you can search and copy.
Buy it: ₹149
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FAQ
What exactly do I get?
One A4 PDF of 51 pages: a cover with the course outline, then all 100 slides of the deck, two to a page, with ruled space under each pair for your notes.
Isn't the deck free?
Yes. Every slide is free online and will stay free. The PDF is the version to print, annotate and keep offline.
How fast is delivery?
Within 24 hours of confirming payment, usually sooner. We check the UPI reference, then email you a private download link.
Can I share it?
It is for your own and your organisation's learning: print it and use it in training. The slides carry a CC BY-NC-ND 4.0 licence, so please don't resell or repost the file.